Intelligence & media platform
Sua Foto no Jogo puts certified photographers in stadiums, races, festivals and brand events. Our AI indexes every face as the photos are uploaded, and each fan gets back only the photos they appear in, minutes later, on their phone.
The emotion is yours, the record is ours.
Who we are
Sua Foto no Jogo grew out of MOV Locadora, a company that has rented technology and audiovisual equipment to malls, soccer clubs and corporations since 2009.
Corporate computing infrastructure rental for shopping mall networks.
B2B2C expansion and audiovisual equipment rental for soccer clubs and the corporate market.
Fan photos in the stadium stands, starting with soccer.
An intelligence & media platform for brands, soccer, races, shows and events.
In numbers · Gig economy
Our platform is a marketplace: independent photographers join events through the platform and are paid on every photo a fan buys.
Uber runs 2 million drivers on one platform. We apply the same model to cameras: the photographer brings the gear, we bring the event, the fan and the checkout.
Cumulative data · H1 2026
Clients
Clubs
Brands
The platform
One engine runs every event. The same four steps serve a soccer match, a street race and a music festival.
Photographers cover the crowd and upload from the field.
AI reads every face as the photos arrive. No tagging.
The fan takes a live selfie and gets back only their photos.
High-res download, printed on site, or both.
The platform connects the three sides of every event: the people in the photos, the photographers who take them, and the club, brand or organizer behind it.
Technology
Forty thousand people leave a stadium at the same time. The platform is sized for that moment.
BRL · USD · EUR · ARS · COP · AOAAI facial recognition
Photos are read by AI as they are uploaded. The fan takes a live selfie and the match returns only the photos where that person appears.
Cloud infrastructure
Parallel ingestion in the cloud scales with the crowd. On the ground, all it takes is photographers and a connection.
Payments
Single photos and packages sold in the fan’s own currency, paid on the phone in seconds.
Privacy by design
Explicit consent before any biometric search. Photos and faces are deleted automatically 90 days after the event, leads after 12 months. Dedicated DPO.
Research · Analytics
The fan unlocks their photos by answering a short survey from the sponsor. People who would never fill in a form answer on the spot, because what they get back is a photo of themselves.
Name, WhatsApp and e-mail on every release, tied to the event and the answers.
Each option is tagged for lead qualification, with a consistency check that filters careless answers.
Results by event in real time, exported as a spreadsheet for the sponsor’s team.
Applications
Verticals
The same engine runs in the stands, at the show and on the street.
Vertical 01
Clubs, stadiums, tours and street races.
What the club gets
Vertical 02
Festivals, shows, brand activations, conferences and corporate parties.
What the organizer gets
Forbes Brasil The Party · Cipriani Wall Street · Branded House · Fit Dance White Party
Vertical 03 · New
Landmarks, city centers and tourist routes.
What the city gets
Sua Foto no Centro · Recife, with Recife City Hall · Times Square & Brooklyn Bridge · New York
Cases · United States
From the World Cup in the United States to continental nights in Brazil’s biggest stadiums, fans find themselves by selfie and pay in their own currency.
FIFA World Cup 2026 · USA
We followed Brazil’s fans through the group stage in New York and Philadelphia: street celebrations, watch parties and matchdays.
Legends match · Miami
Ronaldinho and Roberto Carlos captained a match of soccer legends at Chase Stadium, home of Inter Miami, broadcast live on beIN SPORTS. We covered the fans in the stands, from warm-up to the final whistle under the lights.
On the pitch: John Terry · Makélélé · Valderrama · Gilberto Silva · Willian · Quaresma
Brazil · Major stadiums
CONMEBOL Sudamericana · May 19, 2026
MorumBis · São Paulo · night game
One night of continental soccer at one of Brazil’s largest stadiums. Photos were published the next day and fans reached them through a card handed out in the stands.
Clássico-Rei · May 17, 2026
Arena Castelão · Fortaleza
The city’s derby, sponsored by a health insurer. Fans unlocked their photos by answering the sponsor’s survey, turning the crowd into research.
Stadium tour · ongoing
Memorial das Conquistas · Vila Belmiro · Santos
A permanent operation inside the club’s museum: self-service print kiosk, a printing counter and online sales, all under the Santos brand.
Event portfolio
A selection of events already delivered, in Brazil and abroad.
Our services
Our photo platform for soccer matches, street races, shows and events.
Enriched research and data intelligence for commercial activation during events.
A physical experience delivered in real time at events, matches, tours and shows.
We handle the whole process for photographers: selection, training and placement into the job market.
SuperCamera by AMPLIFi · homologated supplier in LATAM
And generate viral content in real time.
Let’s talk
Leandro Ferreira
CEO
Official partners
